Printed Custom Bottle Neckers
Bottle neckers go by many names: tags for wine bottles, neck hanger, bottle hangers, bottle neck collars – the list goes on. Whatever you call them, bottle neckers are a key player in point-of-purchase marketing. Commonly used in the wine and spirits industry, these small hang tags play a big role in what consumers pick up off the shelf.
While bottle neckers are easy for retailers to use, we know that shelf space is still a fight. We know you need your brand to stand out! GSB Digital has partnered with many big name brands for bottle neck hangers printing in the food and beverage industries, helping them succeed through the use of bottle neck tags. From custom die-cut collars to accordion folded neck hangers, we can help you create a bottle hanger for your brand that jumps off the shelf.
What Sells: The Making of Good Bottle Neckers
There are many aspects to consider when designing and creating printed bottle tags. Here are a few tips to get started:
Begin with a Compelling Message: What is the purpose of the neck hanger? Focus on this, as space is limited. Make the purpose clear and compelling. Some ideas are:
- Sweepstakes Advertising
- Mail-In Rebates (MIR)
- Instantly Redeemable Coupons (IRC)
- Suggested Recipes or Ways to Use the Product
Don’t Skimp on Design: Design matters. Make your bottle neckers easy to look at and understand. Some design elements to keep in mind are:
- Use contrasting colors – light hang tags on dark bottles and dark hang tags on light bottles.
- Maintain “white” space – don’t overcrowd your design with images and text
Tie in With Additional Marketing: Once you’ve created the perfect bottle hangers, tie it in with other materials throughout the business. GSB Digital also produces:
- Case Cards
- Product Displays
- Shelf Talkers
Download Our Complete Wine & Spirits Service Offering
Custom Printed Tags for Wine Bottles and Other Bottles
We provide a wide variety of bottle neck tags, including:
- Custom Die-Cut Bottle Neckers
- Collar and Cone Neck Hangers
- Tied Bottle Neck Tags
- Elastic Loop Bottle Neckers
No matter what type of hanging tags for bottles that you choose, you can be confident the printing will be high-quality and the service will be exceptional with us here at GSB Digital.
Bottleneck Marketing: Take Your Hang Tags to the Next Level
GSB Digital can help take your point-of-purchase marketing to the next level. Our digital print technology is not only high-quality, we make it super easy to create variable codes for product promotions or sweepstakes right on your bottle neck collar. We also allows for anti-counterfeiting applications and data driven reporting for retailers. Want to go one step further? Use our digital embellishments on your bottle neckers to create a visual and tactile enhancement, proven to increase response. In addition to bottle hang tags, we can help you produce other marketing materials that will tie in with your efforts to further increase your ROI. For bottle neck hangers printing contact us today!