HLW Relocation Mailer

HLW relocation announcement mailers shown

HLW is a top architecture and design firm based in New York City. Since 1885, they have served clients in both the New York City area and beyond. They are one of the longest practicing architectural firms in the nation, having designed the very first dedicated telephone building, working up to their current portfolio of mega tech clients. HLW’s approach to design stems from their mission, to “Question the norm. Design with passion. Build what’s next.” They hold a legacy of combining elegant aesthetics with innovative technology.

HLW mailers on display

The architecture firm recently relocated their headquarters to a new location on Penn Plaza. HLW reached out to GSB Digital to print an announcement piece that truly reflects their design expertise. Courtesy of their graphic designer, Ms. Natalie Mammarella, the piece features a flow of dots simulating movement across various points from beginning to end. The piece was produced on Neenah Classic Crest Cobalt paper utilizing a traditional gloss navy blue foil for the sketches and white foil stamping for the lettering. It was then scored and finished using traditional die cutting. The HLW team was delighted upon seeing the final product!

“The move cards were delivered and look FANTASTIC. We know they will be a hit with our clients when they receive them in the mail.”

— Natalie Mammarella, Graphic Designer at HLW

GSB Digital strives to provide the best solutions in order to bring our clients’ designs to life.  We’re excited to see more projects from HLW in the future! Feeling inspired? Ask us for a quote request here.

Check them out on Instagram @hlwinternational and @hlw_nyc