GSB Digital is offering social distancing signage, barriers and personal protective equipment (PPE) options. The question for many of us is not when will you reopen, but rather what are you doing to be ready when the time arrives. How will you maintain a safe environment for your customers and employees? Face Shields Face Masks Hospital Beds Touchless Door Openers Partitions Desk Dividers A Frame Signage Wall Signage and Floor Decals Retractable Banners Hand Sanitizer Stands Counter Shields Teleconferencing Backdrops Customizable Social Distancing Signage Download our PPE & Phase 1 Business Support offering to learn more. Sample pricing is included
What Does NY State’s Newest Regulations for COVID19 Mean for You and Your Print? March 24, 2020 In an effort to protect the residents of our great state, New York has imposed regulations on businesses that seem to change daily. With these frequent changes, it may be challenging to know which services are available to you during this time. That is why we are providing you with this 3 point update about our current state of operations. You Can Contact Us! Our staff is available. Though GSB Digital’s support staff is working remotely, our project managers and sales team are
Business stresses continue to arise as we are hyper-informed on all things coronavirus and the negative effect it is having on our economy. Many of our New York City clients are forced to cancel events, travel, and meetings, and are having to reconsider their business strategies and daily operations. Thus, GSB Digital has re-examined our skills to accommodate many of our clients’ evolving situations. We are helping to prevent the spread of illness by aiding our clients during their temporary remote operations. As contingency plans for safe business operations arise, our team of passionate employees are mitigating risk by providing
Bowery Mission is a nonprofit organization that services the marginalized community in the Big Apple. Their mission is to be the most effective provider of compassionate care and life transformation for hurting people in the New York metro area. The organization provides programs to New Yorkers who are suffering through homelessness, addiction, and other crises in order to assist them with their individual goals such as addiction recovery, independent living, and finding a vocation. Bowery hosts a series of fundraising events throughout the year, including their signature Valentine’s Gala. This year they hosted their 21st annual Valentine’s Gala honoring Alain
Graham Clifford is a second-generation graphic designer and typographer currently based in New York City. In his native London, he worked for some of the city’s top creative agencies, among them the renowned CDP Agency. After relocating to New York City, he designed for advertising giants like Ogilvy before launching his own creative studio. Since then, he has collaborated with individual clients and agencies alike on a variety of projects including branding, logo, and advertising design. Recently, Graham created an identity through design for a west coast-based brand strategy and film production firm, Straw to Gold; a new logo and
Modern marketing relies most heavily on visual and audible responses—logos, online ads, and slogans permeate marketing strategies for businesses of all sizes and within every industry. Modern marketing strategies have begun to utilize the sense of touch in addition to sight and sound, as studies have shown that touch has a powerful impact on consumers’ buying decisions. In fact, according to the Centre for Experimental Consumer Psychology at Bangor University, “Tangible materials leave a deeper footprint in the brain.” In this article, we’ll discuss the advantages of utilizing haptic marketing with digital embellishments to supplement your digital campaign strategies. What
The marketing power of packaging has proven itself time and time again. The most popular brands make frequent alterations to the look of their products, whether those changes reflect seasonal themes (think Reese’s Trees, Eggs, and Hearts for Christmas, Easter, and Valentine’s Day), new versions of an existing product, or an attempt to renew interest through a new look. Five hundred units or more is the standard for packaging production, but some companies aren’t ready to make such a definitive commitment. Short-run print production provides a solution. With the technology available today, offering personalized or limited-edition packaging is easier than ever.