GSB Digital Receives Two Inaugural HP Inkspiration Awards
Dscoop, the largest digital printing cooperative in the graphics industry, partnered with HP to recognize innovative print work in the first ever HP Inkspiration Awards. GSB Digital took home two first place awards in corresponding categories. These awards were presented at Dscoop San Antonio in April, 2016.
“Rapidly changing market conditions are inspiring brands to find creative new ways to reach consumers, and they’re frequently turning to HP print providers to make their ideas reality. The winning entries are representative of the exciting, high-quality work produced by these providers every day.”
Steve Sakumoto, VP and GM, HP of the Americas
WINNER – 2016 Matchbook Calendars
The Challenge
- Design and produce a desktop calendar that demonstrated our print capabilities, but took up minimal space when displayed.
The Strategy
• Utilize the HP 7600 Indigo Press spot and white ink applications to build bright pallets on a gray substrate.
WINNER – Smoke Acrylic Social Stationery
The Challenge
- Meet the demand of the social stationery market for more unique substrates by digitally printing on a nonporous, slick, rigid material as an alternative to engraving.
The Strategy
Utilize the HP Scitex FB700 Industrial Printer and its white ink capabilities to recreate an alternative look similar to engraving
